CUSTOMER CASE

Reconciling transformation and sustainable performance: the field as compass

Faced with strong economic pressure, the Water subsidiary of a decentralized utilities group launched an ambitious operational transformation, combining rapid gains and profound cultural change, to anchor performance in the day-to-day life of its teams.

What if sustainable performance could not be decreed, but rather rooted in action on the ground?

A highly decentralized organization (400 local managers, 3,500 technicians, 3 million interventions/year) faced a major challenge in terms of operational and financial performance:

  • Under the constraint of a mature market under pressure: declining volumes, increased competition, shrinking contractual margins.
  • A strong requirement for short-term results: €5 million in recurring savings to be achieved in one year, via +15 % in productivity.
«The transformation was not imposed on the field: it was made by and for the field. It was the ability to adapt locally that enabled performance to take root over the long term.»
Christopher KURI
INUO Associate

Support in place

The approach was structured in three stages to punctuate the transformation, with a common thread: start from the ground up to identify, activate and sustain performance.

1.
Observe and diagnose in the field

Boots on the ground“ diagnostics identified concrete productivity levers, enabling us to build a detailed business case (gains and costs of freed-up hours reinvested to generate an EBIT impact, etc.) and steering indicators.

2.
Structuring performance through simple rituals

Weekly indicators were shared with the teams, along with short, effective steering rituals. The aim: to create a collective dynamic, based on accessible, actionable data.

3.
Sustainability through subsidiarity and training

In-house coaches were trained to anchor the culture of excellence. Each region has adapted the levers to its local maturity, ensuring that the transformation is firmly rooted and genuinely owned.

The results

+15%
productivity of field teams
-30%
unproductive travel
20%
re-internalisation of outsourced activities

And tomorrow?

And what if performance anchored in the long term could also integrate and measure the «sustainable» dimension? Less resources consumed, more collective efficiency, more meaning. True systemic performance in the sense of the triple bottom line (People, Planet, Profit) proposed by John Elkington in 1994, which is still struggling to take shape in 2025.

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