{"id":12367,"date":"2026-07-02T15:58:17","date_gmt":"2026-07-02T14:58:17","guid":{"rendered":"https:\/\/www.eurogroupconsulting.com\/?p=12367"},"modified":"2026-07-02T17:29:33","modified_gmt":"2026-07-02T16:29:33","slug":"etude-les-entreprises-francaises-face-a-l-environnement-international","status":"publish","type":"post","link":"https:\/\/www.eurogroupconsulting.com\/en\/etude\/etude-les-entreprises-francaises-face-a-l-environnement-international","title":{"rendered":"\u00c9tude \u2013 Les entreprises fran\u00e7aises face au nouvel environnement international"},"content":{"rendered":"
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Dans un contexte de recomposition rapide de l\u2019environnement international (tensions g\u00e9opolitiques, fragmentation des \u00e9changes, transformation des cha\u00eenes de valeur) les entreprises doivent faire \u00e9voluer en profondeur leurs strat\u00e9gies de d\u00e9veloppement.<\/strong><\/h5>
Comment les entreprises fran\u00e7aises adaptent-elles leur strat\u00e9gie de d\u00e9veloppement \u00e0 l’international ? Quels sont leurs principaux d\u00e9fis, mais aussi les opportunit\u00e9s qu’elles identifient ?<\/strong><\/h5>

\u00c0 l’occasion de l’Universit\u00e9 d’\u00e9t\u00e9 de l’internationalisation des entreprises 2026, Eurogroup Consulting<\/a><\/strong> and La Fabrique de l’Exportation<\/a><\/strong>, en partenariat avec\u00a0Les Conseillers du commerce ext\u00e9rieur\u00a0<\/a><\/strong>(CCE)<\/a>,<\/strong>\u00a0<\/strong>Les Chambres de commerce et d’industrie\u00a0fran\u00e7aises \u00e0 l\u2019international (CCI FI)<\/a><\/strong>the\u00a0<\/strong>Club CIC International<\/a>,\u00a0<\/strong>HEC We<\/span>&Men<\/strong><\/a>\u00a0and\u00a0<\/span>HEC Industrie<\/a><\/strong>s<\/a>,<\/strong> d\u00e9voilent une \u00e9tude in\u00e9dite men\u00e9e aupr\u00e8s de pr\u00e8s de 400 dirigeants<\/strong> de TPE, PME, ETI et grandes entreprises fortement engag\u00e9es \u00e0 l’international.<\/p>

Un nouvel \u00e9quilibre entre ambition et adaptation<\/strong><\/h3>

Malgr\u00e9 un environnement international plus complexe, les entreprises fran\u00e7aises ne renoncent pas \u00e0 leurs ambitions. L’\u00e9tude r\u00e9v\u00e8le notamment que 76 % des dirigeants affichent de fortes perspectives de d\u00e9veloppement \u00e0 l’international<\/strong>, tandis que 75 % d\u00e9clarent ne pas envisager de modifier leur strat\u00e9gie internationale<\/strong>, signe d’une volont\u00e9 de poursuivre leur d\u00e9veloppement tout en adaptant leurs modes d’action aux nouvelles r\u00e9alit\u00e9s.<\/p>

Cette enqu\u00eate met \u00e9galement en lumi\u00e8re les grandes tendances qui redessinent l’internationalisation des entreprises fran\u00e7aises : \u00e9volution des priorit\u00e9s g\u00e9ographiques, perception des risques g\u00e9opolitiques, intensification de la concurrence mondiale, nouvelles opportunit\u00e9s de d\u00e9veloppement et transformation des strat\u00e9gies d’export.<\/p>

Au-del\u00e0 des constats, cette \u00e9tude apporte un \u00e9clairage concret sur la mani\u00e8re dont les dirigeants arbitrent entre prudence et ambition dans un environnement international en pleine mutation.<\/p>

Pour en savoir plus, t\u00e9l\u00e9chargez l’\u00e9tude compl\u00e8te Les entreprises fran\u00e7aises face au nouvel environnement international<\/em>, r\u00e9alis\u00e9e par nos experts Constance Brosset<\/a> and Quentin Ameziane<\/a>.<\/strong><\/p>\t\t\t\t\t\t\t\t<\/div>\n\t\t\t\t<\/div>\n\t\t\t\t<\/div>","protected":false},"excerpt":{"rendered":"

Data, governance, skills: the levers for scaling generative AI according to our latest study with La Javaness.<\/p>","protected":false},"author":9,"featured_media":12377,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"_acf_changed":false,"footnotes":""},"categories":[33],"tags":[38,43],"class_list":["post-12367","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-etude","tag-featured-post","tag-highlight"],"acf":[],"yoast_head":"\nLes entreprises fran\u00e7aises face \u00e0 l'environnement international<\/title>\n<meta name=\"description\" content=\"G\u00e9opolitique, concurrence, opportunit\u00e9s : d\u00e9couvrez les grandes tendances qui transforment l'internationalisation des entreprises fran\u00e7aises...\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" 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